Company Overview:

Movado, a brand with origins dating back to 1881, stands as a beacon of artistic innovation and superior craftsmanship in the watchmaking industry. Pioneering a minimalist yet expressive approach, Movado has consistently offered timepieces that extend beyond their functional purpose, becoming wearable expressions of art and personal style.

The fusion of tradition with creativity has been a crucial aspect of Movado’s journey. Over the years, the brand has introduced collections that mirror this ethos. Each collection offers a unique interpretation of Movado’s design philosophy, catering to a diverse array of tastes and style preferences.

Movado’s approach to craftsmanship blends artistic design with Swiss precision. This approach results in timepieces that embody the brand’s ethos and the high standards it sets for its creations. The brand’s dedication to maintaining a high level of craftsmanship is evident in every timepiece it produces, testifying to its commitment to quality and reliability.

The brand’s enduring appeal and commitment to artistry and innovation is captured in its motto, “Always in Motion.” This forward-thinking mindset underlines Movado’s dedication to remaining at the forefront of design and technological advancements in the watchmaking industry. This commitment to progress, coupled with a deep appreciation for its roots, empowers Movado to create timepieces that are timeless, stylish, and uniquely expressive.

Through its distinctive approach to watchmaking, Movado has carved a unique place for itself in the world of luxury timepieces. Its reputation for artful designs, reliability, and precision continues to resonate with a broad audience worldwide. As Movado moves forward, it continues to uphold its tradition of artistic excellence and innovation, inspiring and captivating watch enthusiasts around the globe.

Notable Achievements:

Movado, founded in 1881, has a long-standing reputation for its innovative and artistic designs. The company’s most significant achievement is the creation of the iconic “Museum Watch,” designed by Nathan George Horwitt in 1947. This design, defined by a solitary gold dot symbolizing the sun at noon, was the first watch dial ever to be exhibited at the Museum of Modern Art in New York.

Key Collections:

Movado’s key collections include the “Museum,” featuring the famous minimalist design; the “Movado BOLD,” offering watches with a contemporary and edgy feel; and the “Heritage Series,” which combines traditional craftsmanship with modern design.

Brand Philosophy:

Movado’s philosophy centers around the principles of artistry and innovation. The company is dedicated to pushing boundaries in design while maintaining a commitment to craftsmanship and quality. It stands by its motto, “Always in Motion,” symbolizing the brand’s progressive ethos.

Craftsmanship:

Movado’s craftsmanship revolves around the combination of artistic design with Swiss precision. The brand is committed to maintaining a high level of craftsmanship, with an emphasis on creating watches that are not just timekeeping instruments, but pieces of wearable art.

Celebrity Affiliations:

Movado has partnered with a number of notable figures, including brand ambassadors such as world-famous musicians like Wynton Marsalis, and dancers like Mikhail Baryshnikov. The brand has also been popular among various celebrities such as Kerry Washington and Derek Jeter.